As you know, social networks have become much more than virtual spaces for long-lost pals to reunite and for teens to let the world know what they had for breakfast. On the contrary, they have become a world unto themselves, and plenty of social networkers have gained fame and fortune for their prowess for going viral.
One of the great things about social networking platforms is they give everyone a chance to become a star simply by doing what they love. However, becoming an influencer takes hard work, the right tactics, and a little luck. Continue reading to learn how you can parlay your lifestyle and DIY expertise into a lucrative career as an influencer.
One thing that all successful social media influencers have in common is that they found their niche. The vast majority of people in the United States are active on at least one social network, and you have to give them something unique to set yourself apart from everyone else.
It’s a good idea to try to come up with unique and different ways to make a personal connection with potential followers. There are plenty of do-it-yourselfers in the social media universe, so what makes you so different that people should follow you?
As you know, social networking is all about appearances. There’s so much for users to see as they scroll through their timelines, and you need an eye-catching page if you want people to stay awhile when they visit your page.
If graphic design isn’t your thing, it’s a good idea to use templates to improve the look and feel of your profile. Using an Instagram template for your Instagram posts is one of the best ways to make other Instagrammers curious about your content. You only get one chance to make a first impression, and with Instagram templates, you can give your page a new look that makes people take a second and third glance.
Pictures may say a thousand words, but there are some things videos can do for your brand that are beyond the reach of a photograph. We’re not trying to dissuade you from sharing photos, but you must also create video content if you want to flourish as an influencer.
Many DIY aficionados post before and after photographs of their work. However, you can take it up a notch by creating a video and letting the camera roll as you’re redecorating your home. You can interact with viewers as you show them different things such as how to use a color palette to match paint colors or how to create a certain feng shui in their living room.
You shouldn’t expect to become a viral sensation the first time you post a YouTube video or Instagram story. Indeed, the Instagrammers and YouTubers you see with hundreds of thousands or millions of followers may be new to you, but they’ve likely been plugging away for years.
One of the most important things to remember as you try to build your following is that consistency is key. You must be consistent in the style and tone of your content. You have to be consistent in the type of content you create. Furthermore, you have to be consistent about when and how often you post. If you remain consistent and persistent, doors will open for you.
One of the basic rules for growing your following is to follow others and follow those who follow you. In other words, you have to give other influencers and social media users the energy that you desire to receive from them. That means you don’t stop at merely following other users, but you should also interact with their content and respond to anyone who interacts with your content.
Becoming a social media influencer is a great way to make a lot of money, friends, and professional connections. As long as you find your niche, create engaging content, remain consistent, and give the energy you wish to receive, the sky is the limit.